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Knowledge is Power

Ideoba creates technology that comprehensively discovers global expertise and enables collaboration.

Having the right information at the right time can make the difference between profit and loss, success and failure.


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The Global Expertise Engine

An automatically generated database of: creatives, academics, inventors, current business executives, researchers, technologists, thought leaders, pundits, early adopters, investors, policymakers, scientists, journalists, innovators, entrepreneurs, supply-chain managers, highly informed consumers, former business executives, influential youth and other experts you want to collaborate with.


What do we do?

Ideoba creates advanced analytics and big data technology that automatically maps the world’s expertise, making it universally navigable for the very first time.

Why do we do it?

We create this technology to accelerate humanity's progress and stimulate innovation. By matching clients with experts, we help organizations solve challenges outside of their areas of core expertise. This creates better solutions, faster, and at larger scale than ever before.

How do we do it

We use our advanced technology to automatically construct and curate the world’s largest and most accurate map of experts.

Putting clients in touch with experts

We help organizations solve problems outside their areas of core expertise by connecting them with the most ideally suited experts in the world. Ideoba provides people from all around the world a more equal opportunity to be recognized for all their hard work and talents, thereby making the world a more level playing field based more on meritocracy than on birthplace.

We use our advanced technology to automatically construct and curate the world’s largest and most accurate global knowledge map. We provide a secure online query platform for clients to find the experts they want to get in touch with, seek mutual agreement to the contact, then put clients in touch with the chosen experts, providing a high security, enterprise level project management and communications suite complete with UK based human support services.

Ideoba’s technology and financial sector expertise will enable it to grow rapidly from its new R&D Centre in South Wales, United Kingdom. Once our primary financial industry segments are deployed, Ideoba will use its core technologies to develop applications for other segments including defense, energy, health care, industrials, materials, technology, telecoms and utilities.

Advanced analytics and big data technology

Ideoba creates advanced analytics and big data technology that automatically maps the world’s expertise, making it universally navigable for the very first time. Tap the human cloud’s true potential.

Comprehensive expertise profiles are automatically created and continually updated, eliminating the need for manual input. Suitable experts are dynamically matched to your challenges in real-time.

What does Ideoba mean?

Ideoba was chosen as the brand name to represent the nature of what we do. From the Greek root of "idea" and the Japanese concept of "ba", meaning a shared space for emerging relationships that serves as a foundation for knowledge creation.

Meet the Team

Andrew Auerbach
Andrew Auerbach
Chief Executive Officer
Adam Price
Adam Price
Director Of Strategy
Harry Lewis
Harry Lewis
Chair of the Board of Advisors
Michael Kennedy
Michael Kennedy
Enterprise Technology Advisor
John Elfed Jones, Esq C.B.E. DL
John Elfed Jones, Esq C.B.E. DL
Business Advisor
Milan Stankovic
Milan Stankovic
Semantic Web Advisor
Denis Gagnon
Denis Gagnon
Business Advisor
Jeffrey Auerbach
Jeffrey Auerbach
Intellectual Property Legal Advisor
Dave Taylor
Dave Taylor
Chief Operating Officer
Jeremy North
Jeremy North
Principal Architect Core
Mauro Caresimo
Mauro Caresimo
Principal Architect UX
Dafydd Davies
Dafydd Davies
Director of Business Development

For more information about ideoba or to request access to our demo, why not get in touch with us?

“Ideoba has assembled a high performance team that has succeeded at developing our unique technologies to massive global-scale, while working with key partners to design and deliver a compelling user experience."

Andrew Auerbach, CEO

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Our Vision

  • Delivering global expertise
  • Seamless partnerships
  • Built-in regulatory compliance
  • Provide next generation technologies
  • Provide a compelling user experience
  • Stimulate innovation

Information Security


Confidentiality: Protecting information from unauthorized disclosure. Ideoba uses multi-factor attribute and policy based access management to ensure users only have access to authorized information.

Integrity: Protecting information from unauthorized modifications. Ideoba uses multi-factor authentication, Two-Person Integrity (TPI) and other methods to ensure information integrity.

Availability: Ensuring information is available when needed. Ideoba has deployed a resilient globally distributed system with sophisticated monitoring, failure handling, and no single-points-of-failure throughout.
United Kingdom
+44 (0)29 2108 1000

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